As we enter the last month of the year, it’s time to start thinking about your marketing and sales activities for the upcoming year. What worked well in the past? Anything that could be improved? What new opportunities do you…
In the age of social media and instant gratification, it’s easy to forget about good old email marketing. You might be asking yourself, “Isn’t email marketing a thing of the past? Isn’t everyone on Instagram and TikTok these days?” While…
There are many steps that go into closing a deal, and each one is important in its own way. To ensure you start on the right footing, it’s crucial to first know your customers. The more you understand your customers’…
Your database is like the veins of your sales operation. It is essential to have a well-maintained and clean database for your sales reps to generate new leads, follow up on opportunities, and close deals. A clean database means that…
I’m sure you’ve been there before… You’re in the middle of a sales pitch when your prospect suddenly objects. They might say they’re not interested, they need more time to think about it, or they can’t afford it. Whatever the…
If you’re in sales, then you know that the process of qualifying a lead is essential to your success. After all, you can’t close a deal with just anyone. You need to make sure that they’re actually interested in what…
Every business needs a lead management process in order to succeed. A lead management process is simply a systemized way of handling leads, from the initial contact through to conversion and beyond. To be effective, lead management must be strategic,…
Sales tactics have come a long way in recent years, with new technology and approach constantly emerging. Two overarching selling methods today are inbound selling and outbound selling. So, which is better? Inbound selling focuses on attracting customers to your…
Making a great follow-up call after your initial sales pitch is essential to sealing the deal with your potential customers. Show them that you’re serious about doing business with them by preparing to answer any questions they may have, and…
Offering a call-back widget on your website is a great way to provide excellent customer service. This widget would allow website visitors to enter their contact information and receive a callback from your business within 30 seconds or at their…