“Omnichannel marketing” – a term you most probably have heard thrown around in recent years. Especially if you’re a marketer or business owner, you’ve highly likely been encouraged to implement it as part of your business strategy. But what does…
Lead nurturing is a very important process in sales as it brand loyalty and trust. However, some businesses fail to take action to nurture the leads as it can be time consuming. The process of nurturing leads used to be…
You might have felt like a happy child in a candy shop when you first got your hands on WhatsApp Business (If you haven’t yet registered for it, check out this step-by-step guide to starting well). The ability to reach…
Attracting and converting cold leads coming into your business into warm leads is an important process for any business. However, it is also considered one of the toughest tasks to accomplish. And hey, if you had the choice, you’d probably…
WhatsApp is arguably one of the best messaging platforms for reaching a large number of people, on their phones, directly, and for free! If your business is not yet on WhatsApp Business App, you definitely need to register for it…
WhatsApp Business is a free-to-download app available to businesses, which greatly doubles as an extension of your company’s sales and/or customer service department. The basic premise of WhatsApp Business is that customers can initiate a conversation with your business via…
When used correctly, call preamble is an effective way to increase sales, improve efficiency and boost the bottom line. Preambles have been around for a while now, with their popularity thriving due to increasing rates of telemarketing abuse and fraud.…
If you are a sales or marketing person, or if you are staffing a call centre, then your main objective is to get more leads, convert them into customers and generate revenue. Most of the time, doing this is easier…
*ring* *ring* You look over your phone in the morning to see an unfamiliar number, what do you do? For most people, they either ignore it or end it without answering and go about their day. Now, what if you…
We have all heard the phrase “early bird catches the worm”. It sure is true, especially when it comes to sales in our fast-paced, technology-driven world today. Businesses often strive to respond to prospects and customers as quickly as possible…